Why does fining late parents make even more parents late? Why is conventional wisdom usually not true? How do experts skew their data to serve their advocacy? How are our everyday choices swayed by factors beyond our free will? How does your name affect your destiny? Behind all these questions is the amazing, unrealized force of unconscious motivation that drives our behaviors everyday. We will run some mock experiments together, learn about the newest findings from psychology and economics in relation to everyday life, and learn about how to carry out basic experiments and surveys in experimental psychology!